About Us
Ginger Brauneis is the founder of Irving Street, a Pensacola-based financial planning firm built on the belief that thoughtful guidance and education can change lives. After a successful career in business and higher education, she brought her leadership experience and strategic insight into the financial sector to help individuals and families make confident, informed decisions about their futures.
Ginger holds a bachelor’s degree in English and a master’s degree in Strategic Communication and Leadership from the University of West Florida. She completed her financial planning education through Florida State University and Brett Danko Education, has passed the CFP® (Certified Financial Planner®) exam, and is currently completing the experience requirement for certification. She also holds a Series 65 license and is pursuing the Enrolled Agent (EA) credential, having already passed the first of three Special Enrollment Examinations required to represent taxpayers before the IRS.
Ginger works with a wide range of clients seeking to build financial security or maintain financial independence, with a particular passion for supporting women navigating life transitions. Her approach is shaped not only by her professional background but also by her own life experiences, giving her a deep appreciation for the importance of clarity, resilience, and personalized guidance.
She has served the community through the Louis Maygarden Center for Financial Literacy at the University of West Florida and continues to volunteer with Savvy Ladies, a nonprofit organization dedicated to providing free financial education to women. Ginger believes that empowering people with knowledge and support leads to stronger, more confident financial decisions.
Outside of her professional work, Ginger enjoys gardening, collecting shells along the Gulf Coast, walking her goldendoodle Milo, and spending time with her grandchildren. Her daughter is a nutritionist serving the people of Missouri, and her son is an aerospace engineer—or, as he prefers to say, a rocket scientist.
David E. Hultstrom, a chartered financial analyst with over 20 years of investment advising experience, works with Irving Street to help us provide our clients with investment and portfolio allocation advice that is driven by academic research. We share the belief that, when based on established financial theory, empirical data, and sound judgment, our advice will be grounded in what experts believe to be an optimal, prudent, and long-term strategy.
David is the founder and chief investment officer of Financial Architects and a thought leader in the wealth management industry. He holds a graduate degree in business (MBA) as well as numerous investment management and financial planning designations:
- Chartered Financial Analyst (CFA)
- Certified Investment Management Analyst® (CIMA®)
- Chartered Alternative Investments Analyst (CAIA)
- Certified Financial Planner® (CFP®)
- Certified Private Wealth Advisor® (CPWA®)
- Chartered Financial Consultant® (ChFC®)
David has served as an arbitrator and expert witness in securities disputes and has taught hundreds of courses nationwide for CPAs, financial planners, investment managers, and other professionals including CFP® programs at several universities. He also has served on investment committees that collectively managed several billion dollars.
David has been published in Financial Planning and Investments & Wealth Monitor and is the author of numerous white papers on financial planning and wealth management topics. He also produces a monthly newsletter for his clients and others who are interested, and a quarterly e-mail publication for financial professionals with several thousand subscribers. He is the recipient of the 2015 HONORS Award for contributions to the financial planning industry from the Financial Planning Association of Georgia. In addition, he has been quoted in numerous newspapers and journals, including the Chicago Tribune, the Christian Science Monitor, the Economic Times, the Journal of Financial Planning, Newsweek, and the Wall Street Journal.